Outdoor Approach has the experience of running 5 successful large scale mountain film festivals… Our customers are telling us they want more!

Consumers and attendees of the Calgary Outdoor Expo are outdoor enthusiasts who are passionate about outdoor sports. Whether you are a x-country, backcountry, alpine touring or alpine skier vibrant booths of new product await you…but that’s not all…the Calgary Outdoor Expo is for everyone and everything outdoors! Booths abound that support the adventure sports of alpine, ice and sport climbing, scrambling, snowshoeing, winter camping and of course adventure travel. The consumers who will come to this expo and festival have one thing in common, they are committed to an outdoor adventure lifestyle.

It is anticipated that between 10,000 and 15,000 persons will attend the first annual Outdoor Expo and Festival October 28th, 29th and 30th 2010.

The attendees of this show represent a large demographic with strong attendance in the 18 to 49 year range. Our visitors, equally male and female, are committed outdoor enthusiasts who spend much of their disposable income on their outdoor passions. Whether novice or expert, this market spends substantially on the clothing, gear and travel which supports their chosen lifestyle. These consumers have the means and the desire to invest in a wide variety of products and services that will enhance their experiences and ultimately assist them in reaching their personal goals.

Statistics of previous events and market demographics suggest that the following age breakdown will make up the attendees of our show

Exposure to this market is vital to your business. Join us in producing a world class outdoor adventure show and expo… one which shares the spirit of the outdoors with consumers, retailers and suppliers.